Blog writing for business: Writing a business blog, and keeping it freshly stocked with great content that people want to read and share is not an easy job … even for people like me, who both use blogs to promote their business and get paid to blog (or come up with blog strategies) for others.
Sure, I keep a clip file of business related topics and links upon which I know I can provide my own viewpoint. I even have a file of ideas I can use, if the ol’ business blog creativity well really runs dry.
Even in those cases, though, I need to write every business -related blog post so that people can relate to the topic. This is where the seemingly different writing styles of business and creative not only work together in business blogging, but compliment one another. How so?